At AC Marca we want to be by people’s side in their daily lives, responding to and anticipating their needs in order to improve their quality of life through our products and services.

Through our Privacy Policy we are committed to protecting our users’ personal data. We are also working to introduce innovations in our controls to provide all our users with greater protection of their personal data.

In accordance with the EU General Data Protection Regulation (hereinafter “GDPR”), we hereby inform you of our Privacy Policy.

In Barcelona (Spain), on 15 March 2021
Grupo AC Marca, S.L.


1. Data Controller

Identity: GRUPO AC MARCA S.L.
Postal address: Av. Carrilet, 293-299, 08907 L’Hospitalet de Llobregat, Barcelona, Spain
Telephone: +34 93 260 68 00
Email: dpo@acmarca.com

The personal data will be controlled by GRUPO AC MARCA, S.L., with Tax ID No. B-61711503 and registered offices at Av. Carrilet, 293-297, 08907 L’Hospitalet de Llobregat (Barcelona), Spain, which is the head office of the AC MARCA business group.

AC Marca refers to GRUPO AC MARCA, S.L. and any company directly or indirectly controlled by it. In Spain, it operates through the following entities:

– AC MARCA HOME CARE, S.A.
– AC MARCA ADHESIVES, S.A.
– AC MARCA PERSONAL CARE, S.L.
– LABORATORIO GENOVÉ, S.A.
– AC MARCA BRANDS, S.L.

Therefore, this Privacy Policy applies to personal data collected by AC Marca companies in relation to their products and services.

2. Data collected by AC Marca

Data are collected to improve the service we offer to all our users.

Data are collected in two ways:

1. Information supplied directly by the user: e.g. contact details (name, surname(s), email, etc.) provided to request information.
2. Data obtained through the use of our services: we may collect data about what services you use and how you use them, for instance when you visit a web page about one of our products or how you interact with our content. These data include:

2.1. Log data: each time you visit our website we may automatically obtain and store certain information in server logs. All this information is recorded in a duly registered server activity file that allows the data to be processed subsequently to obtain purely statistical measurements that tell us the number of page impressions, the number of visits made to the web services, the order of visits, the access point, etc. These data may include:

Detailed information about how you use our service (e.g. your search queries),
The IP address (an IP address is a number that is automatically assigned to a computer when it connects to the Internet),
Information regarding your device, e.g. errors, system activity, hardware settings, browser type, browser language, date and time of your request and referer URL,

2.2. Cookies and activity files: in order to provide measurement services AC Marca may use cookies when a user browses its websites. Cookies are files sent to the browser by means of a web server for the purpose of recording users’ activities during their browsing time. They comply with the characteristics stated in our Cookies Policy.

3. Purpose of processing

The data we collect through our services are used to provide, maintain, protect and improve these services, develop new services and ensure the protection of our users and AC Marca.

In compliance with the provisions of the GDPR, we inform you that, by checking the “Acceptance of the Legal Conditions” box, you expressly, freely and unequivocally agree to your personal data being processed by AC Marca for the purposes stated in each case according to the different data collection channels we use. These purposes may include the following:

1. Managing prize draws and promotions for each of our products.
2. Sending newsletters and promotions with advertising about AC Marca companies and brands.
3. Sending products purchased by coupon and the corresponding promotions.
4. Sending commercial advertising communications by email, fax, SMS, MMS, social networks or any other electronic or physical means, present or future, that allow communications to be sent. These commercial communications will be related to products or services offered by AC Marca, as well as by collaborators or partners with which it has reached an agreement for commercial promotion among its customers.
4.1. Advertising and commercial prospecting activities by different means and communication channels for its own products and services.
4.2. Advertising and commercial prospecting activities by different means and communication channels for products and services of third parties in different sectors of activity, which may involve the transfer of personal data to said third parties.
5. Performing statistical studies.
6. Processing orders, applications or any type of request made by the user via any of the forms of contact that are made available to the user on the company’s website.
7. Sending the website newsletter.
8. Profiling for advertising and commercial prospecting purposes.

4. Legal basis for processing

The legal basis or legitimacy for processing your personal data lies in the express consent you grant to AC Marca for the aforementioned purposes.

5. Data transfer

Your data will be passed on to other AC Marca companies and may be transferred in case of legal obligation.

6. Data retention period

Your data will be kept for the duration of the purpose for which they were collected, following the principle of limitation of data retention at all times, or until you request their deletion, and always for the time necessary to fulfill the corresponding legal obligations.

7. Security measures and access controls

AC Marca has adopted all the necessary technical and organizational measures to guarantee the security and integrity of the personal data it processes and to prevent its loss, alteration and/or access by unauthorized third parties.

The website uses information security techniques that are generally accepted in the industry, such as firewalls, access control procedures and cryptographic mechanisms, all in order to prevent unauthorized access to the data.

To achieve these purposes, the user/customer agrees to AC Marca obtaining data for the purposes of the corresponding authentication of access controls.

8. Your rights

You have the right to obtain confirmation as to whether or not AC Marca is processing personal data concerning you.

You also have the right to access your personal data and to request the rectification of inaccurate data or, if applicable, request their deletion when, among other reasons, the data are no longer necessary for the purposes for which they were collected.
In certain circumstances, you may request the limitation of the processing of your data, in which case we will only keep them for the exercise or defense of claims.

In certain circumstances and for reasons related to your particular situation, you may oppose the processing of your data. AC Marca will stop processing the data, except for compelling legitimate reasons, or the exercise or defense of possible claims.

You may also exercise the right to data portability and to withdraw the consent provided at any time, without this affecting the lawfulness of the processing based on the consent prior to its withdrawal.

If you wish to exercise any of your rights, you can contact the corporate Data Protection Officer by sending an email to dpo@acmarca.com.

Remember to provide the following information with your request: name and surname(s), email address used for the account or portal referred to in your request.

9. Use by minors

In cases where minors have submitted personal data through this website, AC Marca accepts no liability, as the forms are not intended for minors.

The legal guardians of the minor may exercise the right to access, rectify or cancel the data by sending a signed written request to the corporate Data Protection Officer, including name, surname(s) and ID number with the precise instructions to that effect, to the email address dpo@acmarca.com.

Lastly, we inform you that you can contact the Spanish Data Protection Agency for any claim relating to the processing of your personal data.

10. AC Marca’s commitment

All data requested through the website are obligatory, as they are necessary in order to provide the user with an optimal service. If all the necessary data are not provided, AC Marca cannot guarantee that the information and services provided will be completely consistent with your needs.

This Privacy Policy may be modified at any time. We will not limit the rights corresponding to users under this Privacy Policy without their express consent.

We will publish any changes to this Privacy Policy on this page and if the changes are significant, we will announce them more prominently (e.g. we will send an email notification if the change affects certain services). We will also archive previous versions of this Privacy Policy for your reference.